Stora Designpriset launches mobile application
When Britny revamped the design för Stora Designpriset (Swedish design award) last year we also moved the entire website to Facebook. In 2012 it's time for the next step in to the digital for Stora Designpriser as they launch their mobile app. The idea with the app is to explore yet anither channel in which they can reach their target audience. The thought is to communicate with power similar to what they want to emit in the future.
Users will be able to view and vote for this years contestants in the application. They will also be able to read up on news on the award. Britny have created concept, strategi and development for the application which is available in the App store and on the Android Market. More updates on the application will follow during spring.
